The general manager of China Radio and Television Network Co., Ltd.、Liang Xiaotao, a mountain alumni, visited our college and be a guest "New Apricot",Li Jianjun, Executive Deputy Secretary of the Party Committee of Shandong University、Zheng Chun, the dean of our hospital, meet with him for discussion,And further close cooperation on both parties,Participate in the Journalism and Communication Discipline of the School of Construction for negotiation and exchange。
"Xinxingtan" lecture was chaired by the professor of our college Tang Xiguang,The lecture entitled "Five misunderstandings that need to be vigilant Bet365 Casino loginfor the development of television media"。Tang Xiguang expressed warm welcome to Liang Xiaotao's arrival,and briefly introduced its rich experience。He hopes that classmates will listen carefully,benefit from it。
At the beginning of the lecture,Liang Xiaotao used on -site research to communicate with the teachers and students of our college on the current status of the TV media.。Feedback for everyone,Liang Xiaotao believes that in the background of the increasingly diverse era of TV shows,Where does the TV media go?。Facing the impact of the new media protruding from the other army,The survival and development of traditional TV media encountered serious challenges。In this background,The integration and development of the TV media came into being,But there are some misunderstandings in its development。Liang Xiaotao thinks,These misunderstandings Bet365 Casino loginmainly include five aspects: heavy communication coverage,Light user ID acquisition; heavy working domain、Public domain、PC screen、Mobile screen,Light Home Domain、TV screen; heavy terminal layout,Construction of light channels; heavy increase development plan,Light stock disadvantages are cleared; heavy independent breakout,Light joint reorganization。But,Facing the impact of the new media,The survival and development of the TV media is not hopeless,TV media should choose the right path if you want to achieve scientific development。He said,Only establish user thinking、Pay attention to channels and other means and use,The integration and development of the TV media can only be successful。
In the interactive link of the lecture,Students ask questions actively,Liang Xiaotao "In the integration and development,How to adjust and transform the content of TV media "、"How to view CCTV's bet365 live casino bettingfamous mouths and leave the office"、"How to deal with the loss of talents in traditional media"、"Does the high box office of" The Return of the Great Saint mean the rise of domestic movies "and other questions have been carefully answered。In the whole lecture,Liang Xiaotao's language funny humor、Clear Disciplinary Law,Leave a deep impression on the teachers and students here。
Last,Summary of Tang Xiguang's intercom,He believes that Liang Xiaotao's attention to the living environment of the current TV media reflects the excellent literacy of TV people,At the same time, it also shows the ethics and persistence of an adult of the mountain。The lecture ended in warm applause。
Apricot altar name:
Liang Xiaotao,General Manager of China Radio and Television Network Co., Ltd.、Senior Editor、Shanda alumni。Since entering CCTV since 1985,As one of the chief producers, Bet365 gameshe founded "Oriental Time and Space" and served as the producer of "Living Space";,Production "Journey to the West"8、"Big Head Son and Little Daddy" and other cartoons;、"China Experience" and other series of special programs; founded "Chaowen the World"、"News 1+1" and other columns。Zeng Dao CCTV Sichuan Wenchuan Extravasics Report,Open the CCTV News Channel 24 -hour uninterrupted live broadcast "full live broadcast state" layout mode。